Madrid Born, London based, Advertising nerd, craft obsessed. I’ve been lucky to work in some of the most interesting agencies and produce work for some of the world’s coolest brands.

Started in Shackleton in Madrid. During that time the agency won Direct Agency of the Year three years in a row at Cannes, and I was proudly selected to represent my country in the 2005 Young Creatives Competition in the Festival.

In 2011, eager to experience the ad industry in my favourite place in the world, I moved to London as an art director for 4Creative.

4 years later, I landed at BBH London as creative director, adding the Head of Art role in 2019, where I had the chance to work with some of my advertising heroes.

You can find me now at Accenture Song, where I’m executive creative director, helping businesses grow into the future by creating relevance through breakthrough creativity and technology.

Owner of more than 30 Cannes Lions, my favourite is the 2006 D&AD Yellow Pencil, which was the first one awarded to an Spanish ad agency.

Say hello at pablodelapenya@icloud.com

BACK

pablo_gonzalez_de_la_pena.jpg